Behind the scenes: social media at the Israel Defence Forces

March 14, 2012

This is an extended news report on the Israel Defence Forces’ social media activities including interviews with the soldiers updating the various IDFSpokesperson accounts.

The video is a year old, but I’ve been looking for this sort of material for a while.

The IDF started with a blog and a YouTube channel in 2008 during Operation Cast Lead which included airstrikes and a ground incursion into Gaza. The IDF began a Twitter account several days into 2009.

I was critical then, but it looks like things have come a long way since that hastily conceived project.



Topics: